Sony bets on Rocketboom distribution for push into new media
David Chartier writes, "Aiming to step up its new media game, Sony Pictures Entertainment has acquired worldwide, exclusive distribution rights to Rocketboom, one of the oldest news-oriented video blogs. Not much will change at the show for now, but Sony hopes that acquiring a successful show can bring some sizzle to its web-based video entertainment network, Crackle."
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