Viral Marketing Isn't Catching On With ConsumersOpen in New Window
Does viral marketing work? 15% of the time says a study. But this isn't enough for marketers who are looking to reduce their reliance on viral marketing. read more »
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7 reasons why Ubuntu is so successfulOpen in New Window
The Linux4Coffee blog has a good article on why Canonical's Ubuntu distribution has proved so successful. An excellent read for anyone attempting to market a product. read more »
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Facebook Experiments With Ads Targeting People’s InterestsOpen in New Window
Facebook is working on new targeting options for advertisers on their site. This could be a major boon for Facebook and any site that adopts this methodology as it allows much higher ROI to advertise read more »
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Content, the King of Missed Opportunities.Open in New Window
A blog article about marketing and how to optimize content ("the king of seo") for greater sales. read more »
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Changing the Face of Brand Advertising Online: Facebook.Open in New Window
Erick Schonfeld has a good summary article over at TechCrunch on the new ad platform Facebook is launching and its various components. read more »
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Liveblogging Facebook Advertising Announcement (Social Ads + Beacon + Insights)Open in New Window
Erick Schonfeld's liveblogging notes from Mark Zuckerberg's announcement of the new Facebook Advertising platform. read more »
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Yahoo Shares Some Link Love From Its HomepageOpen in New Window
Yahoo will begin linking out to websites from its main homepage that it doesn't have syndication deals with. This could be a huge boon for small websites with unique content. read more »
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Google Taking On Third Party AdsOpen in New Window
"Google has opened up its Google AdSense network to third-party advertisers. Before, the network served text and display ads from Google only. This is good news for the third-party advertising network..." read more »
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